Last year was a good year for Artificial Intelligence systems. From breakthroughs in serious research, like Google’s DeepMind beating some of Korea’s best GO players, to the playful, like Facebook CEO Mark Zuckerberg’s Iron Man-inspired AI butler, Artificial Intelligence made its presence felt in 2016. At Infinite Analytics, we help businesses do their business better with these state-of-art tools.
Artificial Intelligence systems have always been in the public’s consciousness, and long seen as futuristic technology. IBM’s Deep Blue grabbed headlines in 1997 when it defeated chess grandmaster Gary Kasparov. And while Artificial Intelligence systems have sometimes entered the zeitgeist – Microsoft’s ill-fated teen chat bot Tay, for instance – the change is more profound and far-reaching.
Put simply, Artificial Intelligence has gone mainstream. In healthcare, new data analysis techniques have strengthened the diagnostic power of existing tests, making diagnoses more accurate and less invasive. In finance, there’s been an explosion in “robo-managers” that help people control their stock portfolios like professional money managers. And in transportation, new systems help cars prevent accidents by predicting a collision before the driver spots the problem. At Infinite Analytics, we apply many of the same approaches in large-scale data analysis, neural networks and machine vision – to name only a few – to make retail smoother for sellers and shoppers alike.
The retail landscape is changing. Online shopping continues to eat away at traditional channels, and consumers increasingly have a smartphone in their pocket. With more choices, smaller screens and even shorter attention spans, it’s vital to get shoppers what they want with as little friction as possible. At Infinite Analytics, our Visual Search lets people find what they’re looking for by snapping a photo of something they like. Our search technology lets people focus on what they want, not simply reverse engineer an online store’s search engine syntax.
Our personalization product also helps make retail — online, offline or omnichannel — smoother for sellers and shoppers. Our holistic approach to this problem marries together data from multiple sources, such as social, transactional and open data stores to create a “third wave” personalization experience. (Read Infinite Analytics Co-founder and CEO Akash Bhatia’s interview on the Huffington Post for his take.) Our recommendations routinely deliver quality that bests first-party tools, such as the system that powers suggestions at Amazon. We can do this because we dig deeper, understanding not that someone has only looked at a shirt, but that he’s looked at a shirt we understand at many levels by analysing how it’s described, how people interact with it, and even how it looks using machine vision techniques. We can also seamlessly marry together data from offline and offline, creating a truly omni-channel system.
Our products integrate seamlessly and quickly. Our customers have seen their conversion rates increase by as much as 200%, and their revenues grow by up to 25%.
If you’d like to learn more about how Infinite Analytics can help your business succeed with Artificial Intelligence tools, reach out to us at email@example.com for a demo.
-With contribution from Aditya Kulkarni