For a while now, naysayers are betting big bucks on AI toppling jobs. The field of finance is not spared from this scrutiny. AI’s ability to process much larger data sets then human minds gives it a clear edge. Since AI-advisory is already seen in the fields of wealth and investment management, the field of […]
March 26, 2021
AI tools never cease to amaze whether they help us identify our favourite songs by recognizing and matching humming or whistling sounds or whether they help in devising better methodologies of vaccine distribution, or even in making mental healthcare more accessible. It is an oxymoron then that AI which helps humankind in making accurate climate […]
March 22, 2021
Google’s former AI chief John Giannandrea, was appointed the head of Google search in 2018. This appointment had a deeper meaning as keen observers saw this event marking the significance and greater role that AI would play in Google search in the years to come. Note that Google’s search has always been powered by algorithms […]
March 17, 2021
As part of the ongoing interview series kick-started on Women’s Day 2021, Team IA brings you insights of women bosses who inspire with their grit, determination, formidable achievements, and a brilliant career trajectory, owning one goal at a time. Team IA gets chatting with Hanisha Vaswani, founder of Majority, an early stage impact investor. Majority […]
March 10, 2021
Democratizing artificial intelligence means making it accessible to all. This involves providing access to AI tools and data required to build AI systems. Democratizing AI will thus lead to better innovations, more efficient AI systems, and even better engagement. In the current state of affairs, cash-heavy big firms and tech-savvy start-ups are the major users […]
January 27, 2021
As customers worldwide are being enticed with the best personalized services, marketing takes a step beyond Google and Facebook to explore Direct-to-Customer (D2C) in an improved manner. Businesses too profit with a deep dive into data to track customers and partners. Automated responses to customers via WhatsApp Integration are on the rise as well. Customer servicing via […]
January 25, 2021
In one of our previous blogs we spoke about Top 6 AI Trends To Look Out For in 2021 and how Natural Language Processing (NLP) will be developed to improvise AI-based conversational chat-bots on e-commerce platforms for better customer services to compensate customers for the lack of a sensorial experience. Taking the same thought forward, […]
January 21, 2021
As the Web evolves and data piles up, personalization is crucial. Recommendation systems allow for personalized user experience based on various characteristics. But, it is important to note… One does not simply build a recommendation engine! Recommendation engines are heavy duty data science systems that provide users with a set of products/items based on different […]
July 4, 2014
We ran an analyses of the social media fans of the iconic luxury fashion brand Jimmy Choo across our users in India. Considering that Jimmy Choo has large female fan following, it was not surprising to see their affinity towards love stories such as the American epic film Titanic, A Walk to remember, Anjaana Anjaani, […]
June 30, 2014
We all have known quite intuitively that people, who shop online, usually shop during lunch hours, and at work. We decided to validate this with actual data, and not surveys with samples so small that they don’t make any sense. We took real social data of over 3M users and ran our algorithms through their […]
December 9, 2013
Yes, you read it right. Pepsi beats Coca-Cola hands down – when it comes to Sachin Tendulkar’s fans. Sachin Tendulkar, one of the greatest sporting icons out of India, retired last week, amidst great fanfare, and a highly emotional farewell. This got us to do a quick analysis on Sachin Tendulkar’s fans. Having processed over […]
November 22, 2013