Infinite Analytics

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Tag: Data Science. Consumer Segment

  • Integrating AI with Data

    As newer technology comes into effect it is often seen as a threat to what was ‘in vogue’ before. When the dotcom boom was happening in the late 90’s, it was often said that the print media, namely the newspapers would soon become extinct but that was not to be, and today, the two continue […]

    June 12, 2021

  • Are surveys reliable? The big truth from data collected via surveys and how AI can help?

    In the past, businesses often relied on surveys as a means to gather insight into how their customers behave and make decisions. To a large extent, this practice continues with some improvements such as advanced softwares which help develop and design surveys be it mobile surveys, online surveys, or plain old-fashioned paper surveys. Why does […]

    June 4, 2021

  • The case for and against democratizing artificial intelligence

    Democratizing artificial intelligence means making it accessible to all. This involves providing access to AI tools and data required to build AI systems. Democratizing AI will thus lead to better innovations, more efficient AI systems, and even better engagement. In the current state of affairs, cash-heavy big firms and tech-savvy start-ups are the major users […]

    January 27, 2021

  • Top 6 AI Trends To Look Out For in 2021: A Marketing Forecast

    The pandemic has placed the AI ‘zodiacs’ in such a favourable position that 2021 will be seen in history as the formative year for the field. In the light of AI being the indispensable future, let us look at the top 6 AI trends to look out for in 2021. Evolving AI for the new […]

    January 8, 2021

  • How to convert target audiences into paying customers (through AI)

    Next time you search for a pair of shoes online, don’t be alarmed to see the same or similar shoes stalk you, in your email on social media, or wherever you go, online. The trail that you left post your search was picked up through AI and delivered to you in the form of a […]

    December 22, 2020