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Continue readingThe Folly of Football Prediction
with the 2018 world cup set to kick off in russia this summer, everyone and their mother is scrambling to make bets on the national team that will take home the title.
Continue readingTarget the right audience and build momentum for your film!
with newton being india’s official entry to the 2018 oscar’s, lead actor, rajkumar rao has found himself in the spotlight of the film industry.
Continue readingA Paradigm Shift in Entertainment Marketing using Artificial Intelligence
in recent months, artificial intelligence has had a significant impact on numerous industries and will most likely become increasingly prominent in the coming years.
Continue readingBeen there, done that. Amazon doesn’t get it, OK?
let’s face it, ads on the net suck. how many times has amazon suggested you to buy the very product you bought five minutes back?
Continue readingThe future is here, where are you?
fundamental changes in the retail landscape are pushing traditional retailers to the brink. as millennials adopt newer ways to transact,
Continue readingWanna Grab a Cold One? Eliminate the Cold Start Problem with IA’s Personalized Recommendations
few things match the appeal of a chilled ale on a sunny day. fewer still match the agony of watching a prospective user get cold feet.
Continue readingMary Meeker’s “State of the Web” Report & Infinite Analytics
one key takeaway from the report, puts us right in the center of what is now becoming a major distinguishing factor for new-age retailers.
Continue readingA day in the life of a Search Engine
with so much information available on the web, and even on individual web sites, it is important to have access to simple, powerful, and effective search. (google has made a pretty good business in this domain).
Continue readingRecommendation systems – why you shouldn’t do it on your own
as the web evolves and data piles up, personalization is crucial. recommendation systems allow for personalized user experience based on various characteristics.
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