7 Secret insights about Pet Parents
Pet Owners: Secret Insights of pet parents in India Sherlock AI embarks on a cute mission this time. It identifies people who have pets in Mumbai & Pune and understands
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Story of data – May 23, 2021
Hope you are having a lazy Sunday morning.
The month of May was about unseasonal rains, cyclones, Covid and AI. Did you know, governments across the world have been ramping up their investment in AI. Ireland with its 'Here for Good' to provide direction to design, development and adoption in AI in Ireland. US is expected to commit around $6 billion in AI based research and development, while the Indian government increased the total outlay to a whopping $477 million for the Digital India growth story. With this edition of our newsletter, we take a peep into the world of Art, CGI, aviation industry and how AI is changing them. Read all about it below.
It is often that we get mesmerized by the great lighting touch-ups with apps like Adobe’s Photoshop or even your Google Photoshop but there is much more in the offing by AI like GAN (generative adversarial network). It leads us to answer an important question Art is up AI’s alley. Will traditional artists be replaced?
Did you know about Shudu Gram, the world famous, first digital supermodel spreading wings all over Instagram with 217k followers. For long, Instagrammers thought she was real before it was revealed that she is a virtual model. Then there is Imma, a virtual influencer created using CGI who shot to fame with IKEA, Japan's campaign. As part of the campaign, the CGI model Imma was made to live in an IKEA apartment in their Harajaku shop in Tokyo. People could in fact see Imma in the apartment doing various chores like chopping food, other day-to-day chores using IKEA products in an IKEA decorated home and even yoga! You can read about it here.
From virtual influencers to aviation. We realized, one of the significant developments that has been transforming the aviation industry is through AI. We are not far from the day when end-to-end touch-free air travel will become a reality. Current uses of AI tech in aviation already include AI bots, thermal cameras, facial recognition tools, flight predictions etc. Here's how AI tech has been successfully put to use. You can read about it here.
Taking a lead from the previous post, we take a dive into Airline operations to see how AI is helping the industry to optimize their performance. AI is certainly helping the aviation industry become better by analyzing feedback to revenue management to automated messaging and even in-flight sales and food supply.
As always, we look forward to your messages. Do write to us to at contactus@infiniteanalytics.com to know how we can help your business.
And last but not the least, leaving you with something that all of you look forward to! Signing of with a dose of humor 😊
Video editing and film-making
If you have ever been in the business of video editing, especially when a famous celebrity was involved, and no matter how much you try to salvage the video, you cannot; deepfakes will help with that clip and your video will be made uninterrupted. Earlier, movie directors would spend millions on creating the perfect location for their movies. This is now achievable with a far lesser sum using deepfake and AI. Deepfakes can be real game-changers in film-making. Imagine new movies starring Charlie Chaplin opening to full houses. This, ofcourse, after all the copyright issues are taken into consideration..
7 mind-boggling insights from Consumer Electronics Store footfalls
What is the brand which comes to people's mind when they think about purchasing consumer electronics- is it Reliance Digital Retail Ltd.? Has Xiaomi Technology finally positioned itself as a premium brand? What is common between multi-brand electronic retailers and the people who visit them? What is consumer mindset of someone who wants to purchase consumer electronics and what other places these people go to and what are their brand affinities like?
Sherlock AI (powered by Infinite Analytics) looks into all the people who visited consumer electronics stores in the month of October and connects the dots. Take a 3 minute journey and understand consumer mindset of electronics buyers analytically!
Gold: Dhanteras Dhamaka leading to 125% footfall surge
Did you know that jewelry stores’ visitation went up by 125% during the Dhanteras weekend? Sherlock AI analyzed all consumers who visited jewelry stores pan-India and revealed that though typical weekend footfall surges in Jewelry shops is around 16%, the Dhanteras weekend contributed to a whopping 125% surge! WHOA!
Indians have always preferred gold as an asset class and an investment vehicle. With Dhanteras being among the most auspicious occasions to buy gold, Indians did indeed flock to the ‘market’ to buy gold.
