Infinite Analytics

Archive

Month: January 2021

  • The case for and against democratizing artificial intelligence

    Democratizing artificial intelligence means making it accessible to all. This involves providing access to AI tools and data required to build AI systems. Democratizing AI will thus lead to better innovations, more efficient AI systems, and even better engagement. In the current state of affairs, cash-heavy big firms and tech-savvy start-ups are the major users […]

    January 27, 2021

  • AI helps boost (Direct to Customer) D2C experience to take you a step closer to your customer

    As customers worldwide are being enticed with the best personalized services, marketing takes a step beyond Google and Facebook to explore Direct-to-Customer (D2C) in an improved manner. Businesses too profit with a deep dive into data to track customers and partners. Automated responses to customers via WhatsApp Integration are on the rise as well. Customer servicing via […]

    January 25, 2021

  • What AI ecosystems can learn from hyper-locally focused m-commerce

    In one of our previous blogs we spoke about Top 6 AI Trends To Look Out For in 2021 and how Natural Language Processing (NLP) will be developed to improvise AI-based conversational chat-bots on e-commerce platforms for better customer services to compensate customers for the lack of a sensorial experience. Taking the same thought forward, […]

    January 21, 2021

  • The Story of Data, with Wasim Basir

    Wasim Basir, Consultant with Topline Marketing and ex Director – Integrated Marketing Communications with Coca-Cola MENA spoke with Infinite Analytics about AI, the past, present and the future What is the best application of AI you have seen in India or globally, across sectors? Could you share your viewpoint about AI application in Indian marketing […]

    January 14, 2021

  • Can data science be used for Vaccine Distribution?

    Vaccination process against COVID-19 has kickstarted across the world, and the very important question about vaccine distribution is faced by all governments. In India, the vaccination process will begin on January 16, 2021 and it is no mean feat to administer both the doses of the vaccine to a population of 1.3 billion people. Data […]

    January 11, 2021

  • Top 6 AI Trends To Look Out For in 2021: A Marketing Forecast

    The pandemic has placed the AI ‘zodiacs’ in such a favourable position that 2021 will be seen in history as the formative year for the field. In the light of AI being the indispensable future, let us look at the top 6 AI trends to look out for in 2021. Evolving AI for the new […]

    January 8, 2021

  • AI-powered contract tracing and how it helped during Covid-19 crisis

    Traditional methods of contract tracing can be quite daunting especially in a densely populated country like ours. AI steps in to make the job easier by offering location data of infected people and data on those people who have been in close proximity to infected individuals. To understand contact tracing for COVID-19 via AI we […]

    January 6, 2021

  • Your Ecommerce is now backed by data science. Know thy customer!

    Conversational search and recommendations is one of the go-to AI tool for e-commerce as it tops conventional search and recommendation by allowing greater interaction between the user and the system. The system gets to engage in a natural dialogue with your customer directly and understand his or her needs better by asking a series of […]

    January 4, 2021